Groove Cruise West Coast Releases Photos Following Historic 30th Voyage and Prepares to Celebrate 15th Anniversary with Groove Cruise Miami

Photo by Veranmiky

Following their historic 30th voyage and another sold-out event, Groove Cruise West Coast has now released a set of wild photos that capture the magic of their most recent adventure from October 10-14. The trip was heralded as a “logistical marvel” as the Whet Travel team faced an impending hurricane that threatened the initial course that was originally planned for the weekend.
Instead of the intended destination of Cabo, Groove Cruisers were still able to partake in a one-of-a-kind experience as they were rerouted to the picturesque location of Ensenada in Mexico’s Baja California peninsula. Highlights from this land adventure included an impromptu pop-up party at Papas & Beer, which featured an unforgettable set from Duke Dumont that worked the “GCFam” into a frenzy.

Photo by Veranmiky

Despite the challenges, many attendees both onboard and through their social media accounts said it was their favorite sailing yet and a unique experience unlike any Groove Cruise they had been on before. The unexpected destination also gave the non-profit Whet Foundation and a team of volunteers the chance to head into Ensenada and co-create a huge street art project with Kid Wiseman and to provide the community's children with much-needed school supplies and necessities.
Other memorable moments throughout the weekend included Groove Cruise’s unofficial “captain” Green Velvet not only performing an immersive set by the pool and the final closing classics set, but also sporting costumes around the ship that reflected the eight themed parties as he partied with attendees.

Photo by Veranmiky

Additional opportunities to hang out with artists included a Kung Fu class with the one and only Laidback Luke, a ping-pong tournament with Shiba San, and much more. Other Groove Cruise highlights included sets from fan favorites like Benny Benassi, MK, Cosmic Gate, and Felix Cartal.
Next up for the Whet Travel team is Groove Cruise Miami, which will take place January 10th-14th. The event will mark the 15th anniversary of Groove Cruise and will feature performances from Kaskade, Aly & Fila, Hot Since 82, Markus Schulz, MK, Simon Patterson and many more stars of the electronic music world.

Groove Cruise Miami will voyage to two destinations in 2019: The stunning tropical island of Cozumel, Mexico and Key West, Florida. Known for its clear, aquamarine waters, vibrant snorkeling, and culinary delights, Cozumel will add an extra layer of travel and culture to Groove Cruise’s already impressive itinerary. This stop will also include a beach club and waterpark takeover with included transportation, food and drinks.

With Key West, the Groove Cruise family will get the chance to experience an organized bar crawl in the intimate island hub and favorite Floridian destination. The ship will also depart from the port of Ft. Lauderdale which offers many flight and port benefits with its proximity to the airport. A bon voyage pre-party at a historic estate next to the beach will commence on January 9.

Guests of Groove Cruise Miami will sail on the deluxe Celebrity Infinity. Among the first passenger cruise vessels to be powered by smokeless turbine engines, the premium 2,170-passenger Celebrity Infinity is elegantly themed with its iconic three-level foyer grand staircase and sophisticated decor. Novelty features including a retro restaurant, Egyptian-themed casino, basketball court, jogging track, shuffleboard, indoor solarium and pool, fine dining and more than 100 spa cabins.

Groove Cruise Miami is over 90% sold out and reservations can be made here. Bookings solidified before November 2 can earn up to $200 in onboard credits. Don’t miss out on over 50 DJs for 96-hours of non-stop electronic music on the world's premier electronic music festival cruise bucket list experience!

Photo by Veranmiky

For Miami tickets & more info: Groove Cruise Miami

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IK Multimedia unveils state-of-the-art, custom Italian manufacturing facility and recording studio

October 30, 2018 - IK Multimedia is proud to announce that it has expanded its campus in Modena, Italy with the unveiling of a modern manufacturing and recording facility. The new complex greatly expands the company’s in-house R&D, manufacturing and logistics capabilities, and adds a state-of-the-art audio recording studio for in-house sound design and sampling.

The custom-designed building was self-financed for a US $3 million investment and expands IK’s production and warehousing capabilities in Italy with a greater degree of efficiency while continuing to offer competitively priced products. The new facility allows for a majority of IK products to be made in-house in Italy, also thanks to more investments in the manufacturing infrastructure and new manufacturing lines and processes.

Other benefits include a zero km supply chain that complements the energy-saving infrastructure of the new building, for a more environmentally friendly manufacturing approach and smaller footprint.

Mrs. Laura Melotti, the Italian company CFO and one of the founders and shareholders played an important role in this expansion, bringing her 35 years of experience in financing and coordinating to this project.

A substantial investment was also made in building a new recording studio, which completes the new complex. It features modern equipment and high-end acoustical treatments for pristine sound recording during new product development.

This expansion aligns with IK’s mission to bring affordable new music making solutions to musicians of all levels, and is a result of the company’s continuous growth since its debut in 1996.

Today, IK Multimedia has more than 140 employees, a worldwide network of dealers and distributors, and over 3 million active users in nearly every corner of the world. The company’s diverse portfolio of software and hardware products includes numerous innovations and industry firsts in multiple categories (interfaces, controllers, microphones, speakers, synths, software, apps, accessories) offering creative tools for studio music recording, mobile audio/video creation, live performance, and more.

IK Multimedia is located in the “Motor Valley” of Italy, home of some of the most distinguished automotive brands in the world – Ferrari, Lamborghini, Maserati and Ducati. The city of Modena, like IK Multimedia itself, combines a culture of high-tech manufacturing with a history of fine Italian craftsmanship. 

This is IK’s third facility in the Modena area during the company’s 22-year history.

The first IK office was in the very center of “old town” Modena, near the over 800-year-old city cathedral. In 1998, the company moved to the current campus. Ever since, the facility has been expanding and evolving in line with overall company growth and the decision to manufacture more hardware in house. With this new facility, IK’s campus now comprises three buildings that house all key functions, in addition to an expanded U.S. facility in Sunrise, Florida that opened in 2017.

For more information about IK Multimedia and its products, please visit:
www.ikmultimedia.com