The winter NAMM Show is now back on track beginning the show in January after a few scheduling adjustments the previous years due to COVID-19. This year also begins with a new CEO and President, John Mlynczak, after Joe Lamond retired from his 21 years of leadership and tickets to the show are now open to the public. It is now the only annual global music industry trade show after Musikmesse ceased to exist in 2019.
It began with the traditional morning NAMM U Breakfast Session with many more events to follow including the MusicCares Safe Harbor Morning Meeting that provides 12-step support meetings and fellowship. The Women of NAMM also had a meetup for first-time attendees. Clean energy was a big topic for stages, audio, video, and lighting systems. Discussions on marketing popped up throughout the event on how to go from connections to clients on Instagram and creating content that the TikTok algorithm favors. Workshops on mixing and mastering were discussed as well as many other fantastic events.
Thursday night had a magical ending with Stevie Wonder, the official mayor of NAMM, making a special appearance with Take 6 at the Yamaha Grand Plaza stage. The adjacent hotels, Hilton and Marriott, also had live performances all day and late into the night some of which included Eden and Thomas Claxton and the Seventh Realm All-Star Band.
Stevie Wonder performing |
Thomas Claxton and the Seventh Realm All-Star Band |
Thomas Claxton and the Seventh Realm All-Star Band |
The band Eden performing |
Stevie Wonder performing |
Take 6 |