CARLSBAD, Calif. – January 3, 2018 – With only 22 days until the start of The 2018 NAMM Show, The NAMM Campus is set to
come alive with a variety of Bands@NAMM performers,
and at night, talent that includes groundbreaking multimedia artists,
legendary performers and a multi-platinum pop singer-songwriter, all
performing on The NAMM Yamaha Grand Plaza Stage.
On Thursday,
The NAMM Foundation Celebration of Music Education will celebrate the advocacy and dedication of NAMM members with a performance from indie/pop rockers,
OK Go.
Members Damian Kulash
(vocals/video director), Tim Nordwind (bass), Dan Konopa (percussion)
and Andy Ross (guitar) have built a unique career at the intersection of
music, visual art, technology and science. The band has emerging at the
forefront of a class of artists whose 21st-century
brand of experimental creativity dissolves the traditional boundaries
between disciplines, garnering them millions of fans along the way.
Videos like 2007’s GRAMMY®-winning video “Here
it Goes Again” featured the act on synchronized treadmills; “Upside
Down & Inside Out”
showed the band achieving zero-gravity status as they filming the video
on a reduced gravity aircraft; and their recent release, “Obsession,”
which utilized 567 printers and a ton of paper and later recycled and the profits donated, have all made OK Go a standout act.
On Friday, an all-star line-up from Yamaha promises an unforgettable multi-artist extravaganza with
the “Yamaha All-Star Concert on the Grand 2018,”
set to crank up the volume to 11. With the concert performers still
under wraps, the evening promises a dazzling array of seasoned
performers to delight The NAMM Show audience. Past performers at
Yamaha’s annual NAMM event include luminaries such as Elton
John, Stevie Wonder, Tony Bennett, John Legend, Earth, Wind & Fire,
U2 founder and drummer Larry Mullen, Jr. and many others.
Saturday evening at the annual “Imagine Party,” The NAMM Foundation and
The John Lennon Educational Tour Bus
presented by Other World Computing will welcome acclaimed
multi-platinum pop singer and songwriter, Andy Grammer. Best known for
his upbeat, positive musical stylings and prolific, honest songwriting,
Grammer has built a career connecting with his audience
and fans in a refreshing, clear voice. In 2011, he became the first
male pop star in a decade to reach the Top 10 on Adult Pop Radio with "Keep
Your Head Up" and "Fine
By Me," from his 2011 self-titled debut. His second album, Magazines or Novels, featured the triple-platinum
infectious smash hit, "Honey, I'm Good,"
which was one of the best-selling songs of 2015, and the certified gold anthem "Good
to be Alive (Hallelujah)." Most recently, Andy released his third studio album, The Good Parts,
in December which features the hit singles “Smoke Clears” and “Fresh
Eyes,”
which has become a streaming phenomenon with over 350 million total
streams. In addition to his performance in the evening, Grammer will
spend
part of his afternoon on the John Lennon Educational Tour Bus with
young musicians from local area schools.
Each act will start at 6:00 p.m.
and be preceded by a variety of performers throughout the day as part
of the Bands@NAMM program. The schedule for both The NAMM Yamaha Grand
Plaza Stage and The NAMM Arena Plaza Stage Presented by Pioneer Pro
Audio is available at
https://www.namm.org/
